Microsoft MapPoint™ 2001 brings powerful mapping and analysis capabilities to users of Office, especially client-oriented professionals, information managers, and business analysts. MapPoint features, such as plotting routes on a map, integrating maps into Office documents, and identifying business trends are useful to a wide variety of professionals—architects, sales representatives, delivery people, service technicians, financial analysts, and product and market managers.
| Client-oriented professionals who: |
Use MapPoint to: |
 | Provide services to customers
| | Attend outside meetings with customers
| | Handle on-site service or deliveries
| | Create materials to promote and communicate events
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| Quickly find locations and addresses
| | Identify the most efficient route to reach a particular destination
| | Include maps in other documents and presentations
| | Customize a map to show or highlight certain areas or directions
| | Print and distribute high-quality maps
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| Information managers who: |
Use MapPoint to: |
| Manage business operations
| | Monitor the quality of products and services to ensure progress
| | Track and report company sales performance
| | Determine business trends and growth opportunities
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| Better understand customer locations to assign and balance sales territories, locate a new office or event locations
| | Manage multiple sets of data on a single map (store locations, sales data, customers)
| | Apply demographic data to sales data to identify new business opportunities
| | Print and distribute high-quality maps
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| Business analysts who: |
Use MapPoint to: |
| Analyze numerical data to make projections or decisions
| | Convert data to graphics
| | Develop customized business solutions applications for the company
| | Submit status reports
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| Automate and integrate maps with line-of-business applications
| | Locate and overlay relevant demographic data
| | Filter lists based on geography
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